This month we are loving Charlotte Tilburys Hot date look

With Valentines fast approaching, we know how last minute make-up looks  can go wrong! Charlotte Tilbury will save the day with a complete hot date gift box 🙂


For more info      We are simply swoooooning over this look 🙂 J’adore!



What Are Your Lingerie Resolutions?

A new year is the time for new luxury lingerie 🙂   The Pure Chemistry team’s new year’s resolutions are focused firmly upon new lingerie of course!


We want you to adore our lingerie so we thought we would share a pic of our most popular piece Lost Paradise, leave a lasting impression 🙂 Available this Spring

In the making – A little Insight

A little insight of how beautifully our luxury lingerie pieces are being put together. The collection is designed & made in UK, crafted with exceptional skill and attention to detail, and made from superior natural fiber fabrics.

We work with an establishment with an outstanding reputation, meeting the demands of the highest standards of manufacture. Its also great to see that the workers are well looked after 🙂


Beauty Trend: Are you afraid of the Dark?

We are now officially in Autumn, The year is flying by and here at Pure Chemistry we are loving the A/W trends this year! Heres one of our favourite Beauty Trend alerts from British Vogue 🙂

From the richest plum to the deepest green, autumn’s new nail hues are a dark and mysterious bunch. The perfect deep plum hue, Deborah Lippmann’s Miss Independent has an extra-glossy finish and is infused with treatment benefits from ingredients such as biotin, green tea extract and aucoumea.


Deborah Lippmann Nail Polish in Miss Independent, £16. Available at


The Lingerie Edit is one of our favourite Trade shows, set in the heart of London at the truly stunning Savoy Hotel. We had such a fab time meeting press & buyers again and a huge thank you for visiting despite the tube strikes! We saw lots of stunning lingerie from top designers, we really loved the sleepwear by Maison de Papillon that was on the stand nearby to us…Chic, versatile and comfortable. We look forward to the next event 🙂

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“This Category always sees some strong returning brands like Pure Chemistry and they set an example to newcomers about staying fresh & on trend ” Read more:



Paris is known for being the fashion capital of the world and it’s easy for us to say ‘J’adore Paris’. Ever since the reign of Louis XIV, French style has been sought after by everyone. Parisians just instinctively know how to dress (it might have something to do with the insane amount of fashion brands that are based in the city). The key to dressing like a chic Parisian woman is knowing the balance between looking good, but not looking like you are trying. Parisians often dress so that they can transition straight from day to night. To get the effortless Parisian look , mix classic staples with one stand out piece, whether it’s a cool jacket, knockout shoes or a statement bad…  Read more


J’adore Paris: The Chic Guide On How To Dress Like A Parisian


Left as clock-wise: Joseph Sequin Blazer, Scarf from American Eagle, Corset Pure Chemistry “Humbug”, Celtic & Co Boots, Celtic & Co Striped v-neck, Dress from Nasty Gal, True Religion Red Leather Jacket, Pritch London Black Leather Jacket


Pure Chemistry have just got back from a busy weekend at Mode City at Salon International de la Lingerie in Porte de Versailles, Paris. The City was beautiful and extremely warm! We had a great time talking to both new and familiar faces about the brand, it was great to hear of the support and enthusiasm for Pure Chemistry Lingerie :) Thank you to our lovely Parisian staff Aliaa & Yasmine who were a great help with translating X

dining parisWe also had a lovely time dining with our Haute Couture designer friends from Dubai at the Matignon, Paris, Totally inspired! Restaurant designed by Jacques Garcia and its club designed by Charles Tassin.

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Inspiration – The Devil wears Prada designer Georges Chakra collection at Haute Couture show in Paris stunning collection spotted guests Meg Ryan & Chantale Thomass!

Au revoir for now 🙂 Next stop The Lingerie Edit at the Savoy London!


The Lingerie Edit, London’s trade event for premium intimates brands, has announced its strongest line up of exhibitors yet which includes Pure Chemistry Lingerie 🙂 From Paris to London phew! this will be busy and exciting week! By appointment, buyers are invited into the Abraham Lincoln and Manhattan rooms within the world-famous hotel to browse exciting forthcoming collections from lingerie, loungewear and swimwear brands, place orders and talk business. Come and visit us as we return to the Savoy Hotel on July 9th & 10th, with brands such as Michael Kors Swim, Juicy Couture Swim, Maison Lejaby, and many more. For more info please email